Mike Lee
How Is Consumer Behavior Influencing Cosmetic Packaging Choices
You’ve designed beautiful packaging that you love, but it’s not connecting with customers. You’re struggling to understand why modern shoppers are ignoring…
How Are Brands Meeting Eco-Regulations with New Materials?
Eco-regulations are complex, constantly changing, and different in every market. You are worried that choosing the wrong packaging material could get your…
How to Communicate Sustainability Through Packaging Design?
Your brand is genuinely eco-friendly, but your packaging doesn’t show it. Customers can’t see your commitment, so they choose another brand that…
Why Does PET Remain a Top Choice for Beauty Brands?
You need packaging that’s beautiful, durable, and affordable, but the world of plastics is confusing. You worry about choosing a material that…
Why Is Refillable Packaging the Next Big Thing for Beauty Brands?
Your brand champions sustainability, but your single-use packaging creates a mountain of waste. This disconnect undermines your credibility and alienates eco-conscious customers…
How Are Global Regulations Changing the Cosmetic Packaging Market?
You want to sell your products globally, but you’re drowning in a sea of regulations. You fear a small packaging mistake could…
How Can Color Psychology Make Your Cosmetic Packaging Sell Itself?
Your packaging color looks beautiful, but sales are flat. You watch other brands succeed and wonder what you’re missing, feeling like your…
What Are the Top Emerging Materials in Beauty Packaging, From Bioplastics to rPET
Your current packaging feels bad for the planet. You hear about bioplastics and rPET, but you’re not sure what they are, which…
What Are the Top 10 Cosmetic Packaging Trends Shaping the Industry in 2025?
Your brand feels dated. You see competitors launching sleek, innovative packaging that grabs attention online, and you’re worried about being left behind…
How Can You Find Truly Sustainable Cosmetic Packaging Materials?
Choosing "sustainable" packaging feels impossible. You face confusing claims and materials, fearing you’ll pick one that isn’t truly eco-friendly, doesn’t protect your…