Mike Lee
How Can Packaging Design Make or Break Your Brand?
Your product formula is a masterpiece, but on the shelf, it’s invisible. You’re watching less effective products with beautiful packaging fly into…
2025 Forecast: Key Drivers in Cosmetic Packaging Demand
You’re trying to plan your brand’s future, but the market is unpredictable. You’re uncertain where the real demand will come from, making…
How Is Consumer Behavior Influencing Cosmetic Packaging Choices
You’ve designed beautiful packaging that you love, but it’s not connecting with customers. You’re struggling to understand why modern shoppers are ignoring…
How Are Brands Meeting Eco-Regulations with New Materials?
Eco-regulations are complex, constantly changing, and different in every market. You are worried that choosing the wrong packaging material could get your…
How to Communicate Sustainability Through Packaging Design?
Your brand is genuinely eco-friendly, but your packaging doesn’t show it. Customers can’t see your commitment, so they choose another brand that…
Why Does PET Remain a Top Choice for Beauty Brands?
You need packaging that’s beautiful, durable, and affordable, but the world of plastics is confusing. You worry about choosing a material that…